{
  "demonstration": "Fictional online shop; not a real customer or Monthly Works revenue",
  "currency": "USD",
  "definitions_confirmed": true,
  "definitions": {
    "net_sales": "Merchandise sales after discounts and refunds; excludes shipping and sales tax",
    "orders": "Orders included in the stated sales population",
    "sessions": "Website sessions measured consistently, including zero-order sessions",
    "reported_costs": "Supplied sum of product costs, shipping, advertising and processing fees; excludes owner labor, overhead and income tax"
  },
  "periods": [
    {"month":"2026-08","complete":true,"currency":"USD","net_sales":"12000","orders":200,"sessions":10000,"reported_costs":"8000"},
    {"month":"2026-09","complete":true,"currency":"USD","net_sales":"13800","orders":230,"sessions":11500,"reported_costs":"9700"}
  ]
}